INSIGHTS

Most agency owners look at their profit and loss statement every month as a quick review or a formality, rather than a resource for understanding performance and guiding better decisions.

Pricing professional services is one of the hardest challenges agency owners face, not because they do not understand value, but because pricing is deeply tied to time, people, and discipline.

If you’ve ever looked at your agency’s financials and thought, “I know these numbers matter, but I’m not sure what they’re really telling me,” you’re not alone.

For marketing agencies and other professional services firms, cash flow problems don’t usually come from a lack of work. They come from timing.

Understanding agency profitability is one of the most important and most overlooked aspects of running a successful creative or marketing firm. If you have operated an agency for any length of time, you already know that not all revenue is

Heath Advisory has helped many companies achieve their goals. Check out this short case history, highlighting how we helped an e-commerce company to navigate a pivotal transition period.

Heath Advisory has helped many companies achieve their goals. Check out this short case history, relating how our services benefited a startup agency looking to make a splash in experiential marketing.

Heath Advisory has helped many companies achieve their goals. Check out this short case history, unpacking how we helped a Chicago-based media agency.

We shed light on how firms that sell services (versus products) need to think about cost accounting to maintain profitability.

Have your burning questions answered: What is a fractional CFO? How could an outsourced, permanent part-time CFO benefit our company?